Google Ads/Google AdWords is an advertising platform where advertisers can bid on certain keywords & audiences allowing them to show a clickable ad for their business in Google's search results.READ MORE
Absolutely! I know I probably sound biased since I work for a digital marketing agency. But over the years I've seen the proof in the pudding and know how effective it can be for almost any business: small, medium, or large. READ MORE
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Where your ad appears on the page will depend on your ad rank (Maximum Bid times Quality Score). The highest ad rank gets top spot. How much you pay for each click (actual CPC) will be determined by the ad rank of the next highest ad below you. READ MORE
Ad auctions gets run billions of times each month. Ensuring users see ads that are relevant to what they're looking for, and advertisers connect with potential customers at the lowest possible prices. whilst Google makes a mint in the process.... READ MORE
Probably the most common type of ad used. Text ads can be displayed on both the search network and display network of Google. READ MORE
Image Ads appear on a huge number of sites. Giving companies the opportunity to show off their products & services with eye catching images. READ MORE
These ads allows advertisers to upload a products feed, including photos. Resulting in an attractive product listing at the top of Google’s organic search results. READ MORE
Videos ads are displayed on video platforms like Youtube or the other Google Partner websites for brand promotion. READ MORE
As compared to text ads. Call only ads are ideal for companies that want to generate phone calls as compared to web traffic. READ MORE
Small animated images that appear across the display network and other partner sites that help catch the customers eye. READ MORE
What you should do to help protect your brand name online to make sure your seeing the benefit from your most valuable searches. Especially when competitors are trying to poach it from you!
Bear with us. This is a work in progress and we will be updating it as we go. So dont forget to come back to see the latest tips and advice as its posted. If there is anything you want to know before that just let us know
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